STOCK/MARKET Alert 8.13.24 SBUX

John J. Gardner, CFP®, CPM®
STOCK/MARKET Alert
August 13, 2024
STARBUCKS
My Stock/Market Alert is an event driven brief about a stock OR the market when noteworthy action occurs. Today’s alert is about Starbucks stock. After announcing a new CEO early this morning, SBUX stock gained the most in one day in its history. Starbucks has long been held in Blackhawk Asset Management’s Diversified Value portfolio (BAMDV).
Expect the frequency of my Stock/Market Alert notes to be consistent with meaningful moves in a specific stock held by BAM Portfolios or the stock market in general.
Today Starbucks announced a new CEO. The company enticed Brian Niccol, the CEO of Chipotle to be its new chief. SBUX stock soared. Today’s stock jump for Starbucks was the biggest one day gain in the company’s 32 year history. Mr. Niccol is a proven effective leader and has been credited with turning around Chipotle from its 1998 lows caused by its E. coli scare and food safety concerns. He regrew customer loyalty and regained the company’s profitability. Before that, Nichols was the CEO of Taco Bell.
What a difference a new CEO can make. After falling about 20% for the year through yesterday, Starbuck stock jumped over 24% today.
Below are initiatives already addressed by Niccols to focus on as the new chief of Starbucks. Wall St. seems to be willing to bet that he can do for lattes what he did for burritos.
Call anytime you have questions.
Hope this was helpful.
John
Contact us at 888-985-PLAN (7526) or visit www.blackhawkwealthadvisors.com.
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Blackhawk Wealth Advisors is the parent corporation of Equity Research & Portfolio Evaluation and Blackhawk Asset Management. It’s Chief Investment Officer is John J. Gardner. John is a Certified Financial Planner (CFP®) and Certified Portfolio Manager (CPM®)